Bleacher Report
x Mitchell & Ness
A comprehensive content capture delivering a cohesive visual packaging for the exclusive Bleacher Report and Mitchell & Ness highly acclaimed collaborative merch collection.
Acting as the full creative lead on the project, I directed and executed the entire aesthetic vision. This encompassed designing the sets and lighting from the ground up, styling the meticulous flat-lays, capturing and editing both the environment and premium on-model imagery, and personally handling high-stakes talent operations across the entire day.
Full Creative Control.
Commanding the visual execution from onset ideation to final post-production, while managing a full daytime crew of stylists, wardrobe personnel, and PAs.
On-Model Imagery
Talent Focused • NATURAL LIGHT • CLEAN BACKDROP
Environmental
set design • staged lighting • co-branded
Product Shots
Product Focus • Detail • non-traditional